Chicago, IL | July 10-11, 2025
From insight to impact—apply what you’ve learned in ASDD with hands-on coaching and real-time feedback
The ASDD Application Lab is an exclusive, small-group learning experience designed specifically for graduates of The Art and Science of Donor Development (ASDD). This workshop takes the core principles of ASDD and brings them to life through immersive donor role plays, peer collaboration, and expert facilitator coaching.
This is where confidence is built, discovery skills are sharpened, and the donor conversation becomes second nature.
Limited to just 12 participants, this highly personalized workshop ensures every attendee receives meaningful practice, direct feedback, and individualized attention.
Participants Will:
- Engage in realistic, video-recorded donor role plays to improve fluency and presence
- Receive direct feedback and tailored coaching from experienced facilitators
- Apply ASDD principles in real-world scenarios to deepen understanding and skill
- Learn by observing and offering constructive peer feedback
- Build a network of committed professionals in a supportive, small-group setting
Top 5 Reasons to Attend:
-
Immersive, High-Intensity Practice
Dive into real-world donor scenarios through mock meetings and role-play exercises. Practice with peers, get facilitated feedback, and fine-tune your approach in a safe, supportive environment. -
Game-Changing Feedback
Receive unfiltered, honest insights from both seasoned facilitators and high-performing peers. You’ll walk away knowing exactly what you’re doing right—and where you can level up. -
One-on-One Coaching
Our Advancement Resources experts sit down with you to refine your techniques, tackle your specific challenges, and give you targeted strategies for success. -
Peer-Led Growth
Surround yourself with fellow fundraisers who share your passion for philanthropy. Together, create a collaborative environment that ensures learning—not just from the facilitators, but from every conversation in the room. -
Immediate Application With Long-Term Impact
Leave with video recordings of your role-play donor meetings and practical application notes from your peers and our expert facilitators—tools you’ll review and return to long after the workshop.
What Past Attendees Are Saying
“The role playing and receiving coaching. Peer feedback was great as well.”
— Development Officer
“We all got better. Each video recording we all got more confident and comfortable.”
— DOD/Unit Lead
“Practical and tactile advice, protocols and systems. Scenario building and workshopping.”
— Associate Director of Development
“The opportunity to watch and learn from others in donor conversations and to practice in front of others.”
— Director of Development
“A small group is awesome. Don??t get it too big.”
— Assistant Director of Gift Planning
Who Should Attend
This lab is intended exclusively for alumni of The Art and Science of Donor Development (ASDD). It is ideal for:
- Major and principal gift officers
- Planned giving professionals
- Advancement leaders and frontline fundraisers
- Anyone ready to move from learning to mastery
Choose Your Experience
- Workshop Only: $3,375
- EB: $2,975 (available through May 30, 2025)
Space is limited to just 12 participants. Ready to refine your craft and boost your donor impact?
Upcoming Date
July 10-11, 2025 – Chicago, IL
July 10 – 8:30 am-4:30 pm
July 11 – 8:30 am – 3:00 pm
Secure your spot today and take the next step toward fundraising mastery.
Questions?
Please reach out to AR-publics@hcg.com for more information.