Signature Events

The Butler Beyond public campaign launch experience included a pre-event VIP reception at the newest building on campus, a main event in the Clowes Memorial Hall performing arts theater, and a post-event reception on the East Mall. The main event included performances from the Butler Ballet, local opera talent Angela Brown, the Butler Symphony Orchestra, Butler University Choirs, Indianapolis Children’s Choir, and the Butler University Basketball Band.

As part of our deliverables, we captured the full production as well as behind-the-scenes footage and then edited this Hype Video for the marketing and communications team to send out via email the morning after the event. This strategy was tremendously successful in continuing and building the momentum of the event.

In November 2023, we partnered with the University of Arizona to create and produce their Fuel Wonder campaign launch event. In the pre-show reception, guests learned about exciting programs happening on campus at various “Experiential Stations.” When guests entered their historic gymnasium, they were delighted to see it had been transformed into a theatre style environment with seating for dinner. Our team produced and edited most of the content shown on the 3-part, 60-foot-long panoramic LED walls that illustrated and highlighted the scripted remarks we wrote. After the event, one donor was so moved, they contacted their development professional to increase the size of their gift.

Here is a post event video highlighting the event.

In 2022, Advancement Resources produced the public campaign launch event for the University of Nebraska titled, Only in Nebraska: A Campaign for Our University’s Future.

This hype video was created as an event recap to share publicly with supporters.

Advancement Resources teams (along with their technical partner  at Wired Production Group) traveled onsite to provide staging, rigging, lighting, LED technology, hanging decor, audio, and video production services for an exclusive guest list of donors and supporters of the University. The agenda included five days to set up the event in the Strategic Air Command & Aerospace Museum, one day for the rehearsals and show, and less than 24 hours to pack up and head home.

Take two minutes to check out a time lapse video that captures the week of event production.