On-demand, e-Learning program for onboarding new frontline fundraisers.

New from Advancement Resources, this research-based learning series equips new hires and early career fundraisers to accelerate their impact on your organization and its important mission. Learners explore the tactics and mindsets that characterize the most successful advancement professionals, gaining key skills, insights, and perspectives to help them launch effective careers.

Learning outcomes include:

  • A thorough understanding of the advancement operation, its components, and how they interact.

  • Familiarity with an array of fundraising strategies, including donor meetings, campaigns, partnerships, and events.

  • An opportunity to grow key professional qualities, including resilience, curiosity, and time management.

  • Targeted practice and advice to hone essential fundraising skills, including requesting meetings, making the ask, and engaging donors.

  • Strategies for overcoming challenges and adhering to professional ethical standards that promote safety, inclusion, and respect.


Launch: Essential Skills for Success in Fundraising Categories and Courses

Strategically select the courses that closely align with your organization’s mission, vision, and goals.

Advancement Basics

Why Major Gifts Fundraising?

Why Donors Give

The Advancement Office

What is a Campaign?

Philanthropic Mindsets

Developing Grit

Cultivating Curiosity

Time Management

Your Professional Image

An Attitude of Gratitude

Foundational Tactics

Requesting Meetings

Managing a Donor Meeting

Donor Engagement

Making the Ask

Advanced Concepts

Handling Difficult Conversations

Internal Partnerships

Volunteer Partnerships

Fundraising Events

Professional Ethics

View the Launch Class Synopses here

Completion of each Launch: Essential Skills for Success in Fundraising course is applicable for 1 continuing education point in the CFRE International application for initial certification and/or recertification. Please contact us at info@advancementresources.org for more information.

Program Specs

  • 18 interactive, on-demand e-Learning courses
  • Each course takes approximately 30–60 minutes to complete
  • Available on myAR (Advancement Resources’ LMS)
  • myAR features reporting and managing for learning directors, including the ability to:
    • View courses completed
    • Assign courses based on roles
    • Automate regular reporting schedule
    • Integrate gamification and social learning features
  • Customization and multimedia packages are available


Interested in exploring more and learning how to bring Launch to your team?

Complete the form below to learn more with a member from our team and discuss the opportunity for a 14-day preview trial.